About the Summit

 

Inform. Connect. Advance.

The 614 Group’s Consumer & Brand Digital Safety Summit is dedicated to educating senior-level publishers, marketers, and technologists on the latest in media and advertising. The Summit will host more than 200 attendees and feature over 3 hours of networking. Attend to hear 30 of the most influential voices in the industry and connect with the who’s who in media at this exclusive event.

Join us for a full day of provocative conversations, informative panels and invaluable networking with top media executives.

Participants
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Speakers
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Hours of Networking
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Agenda Highlights

EVENT NAMESPEAKER
8:00am - 9:00am
9:00am - 9:20am- Robert Rasko, CEO - The 614 Group

- David Moore, Chairman - Xaxis & President - WPP Digital

9:25am - 9:55am

The Future of Being Connected

What does it mean to be connected, and how will our devices define our relationship with each other and the brands we care about? As the number of connected devices consumers use increases, the number of face-to-face interactions we have decreases. In this timely session, we’ll explore what that means for the current and future state of marketing and its applications.

- Adam Shlachter, Chief Client Officer - Group Nine Media

- Ari Paparo, Founder & Ceo - Beeswax

- Chris Cunningham, Founder - C2 Ventures

9:55am - 10:05am

Location Data: The Next Controversy

How much of your location based ad budget is going to waste? This eye-opening presentation by Mark Slade, CEO of Location Sciences, will shed some much needed light on the economics of location fraud and why no location data is created equally. Anyone central to decisions regarding the purchase of location based advertising will benefit from this discussion.

Presented by Location Sciences

- Mark Slade, CEO of Location Sciences

10:05am - 10:40amPresented By TAG

- Mike Zaneis, CEO - TAG

10:40am - 10:55am
11:30am - 12:00pmPresented by Google

- Tina Daniels - Agency Sales Director - Google

- Rachel Nyswander Thomas, SVP, Operations & Public Policy - TAG

12:00pm - 1:00pm
12:00pm - 1:00pmHosted by TAG
1:15pm - 1:25pmPresented by The 614 Group Marketer Advisory Board

-John Militello, Principal - Longblink
-Natan Cohen, CVP, Agent Marketing Programs - New York Life Insurance Company

1:25pm - 2:00pm

Understanding The Future of Data-Driven Advertising In A More Restrictive Environment

What distinguishes a company that understands how to drive results via audience-driven marketing successfully and safely? What are consumers expecting and what are marketers demanding?

Hear from Spotify, a global leader in connecting consumers to music and data-driven advertising and from IPG Mediabrands, fresh off their purchase of Acxiom Marketing Services- a transformational transaction for the agency landscape. These two have a lot to share on the current and future state of data and ads.

- Robert Rasko, CEO - The 614 Group

- Vincent Paolozzi, EVP Innovation - MAGNA Global

- Brian Benedik, VP, Global Head Of Advertising - Spotify

2:05pm - 2:30pm

Maintaining Control in the Programmatic Era

With the evolving nature of content, brands are looking to contextual solutions to provide safe and relevant experiences for their customers. A world where automation, programmatic buying, new technologies, and a rapid evolution of digital advertising outlets means it’s easy to lose control of where, how, and when customers view your ads. Hear from Oracle Data Cloud as we explore the power and opportunity for contextual intelligence in the digital advertising landscape, and using it to ensure your brand’s health and protection.

- Kurt Kratchman, GVP Data Cloud Sales - Oracle Data Cloud

- Chris Morgan, VP & GM - Oracle Data Cloud

- Meredith Brace, Executive Vice President - Fox Networks Group

2:45pm - 3:20pm

Post-GDPR and Data Regulation: Is this the New Business As Usual?

Privacy laws are here to stay and yet most companies are confused about how they should handle data and what questions to ask. Get educated on the realities of recent and pending legislation—from GDPR to California and Vermont—and what they mean to your business.
Rachel Glasser, Global Head of Privacy at Wunderman, Lisa Lutz, VP of Product for TiVo and Somer Simpson, Head of Product, Measure & Privacy at Quantcast will discuss the implications of these laws and what responsibilities publishers, brands, and agencies have to maintain compliance.

Presented by Quantcast

Presented By Quantcast

- Rob Beeler, Managing Editor for Market Research, The 614 Group

- Rachel Glasser, Chief Privacy Officer - Wunderman

- Lisa Lutz, VP of Product - Tivo

- Somer Simpson, Head Of Product, Measure & Privacy - Quantcast

3:30pm - 4:00pm
4:00pm - 4:20pm

What Is The Brand Suitability Framework?

Presented by the 4A's

The Brand Suitability Framework details different classes of content within each of the 13 categories for caution and assigns risk levels that advertisers can use to determine their own suitability for content, understanding that not all advertisers will have the same view of the risks posed to their brand. Join us for a presentation on how this framework is moving brand safety discussions to a more granular content level.

- Louis Jones, EVP of Media & Data - 4A’s

- Yale Cohen, EVP, Digital Investments & Standards - Publicis Media

- Joe Barone, Managing Partner, Brand Safety Americas - GroupM

- Megan Frisbee, U.S. Director Ad Technology - Annalect (Omnicom)

4:20pm - 4:30pm- Noah Rafalko - Chief Enterprise Officer -Midori Interactive
4:30pm - 5:00pm- Tony Katz, host of Tony Katz and the Morning News and Tony Katz Today on 93.1 FM WIBC, Indianapolis
5:00pm - 5:15pm- Robert Rasko, CEO - The 614 Group
5:15pm - 7:00pm

Our Speakers

MIKE ZANIES

President And CEO
Trustworthy Accountability Group

RACHEL GLASSER

Chief Privacy Officer
Wunderman

DAVID MOORE

Chairman of Xaxis
& President of WPP Digital

SAQIB MAUSOOF

Chief Data Strategist
IPG Mediabrands

ROB RASKO

CEO
The 614 Group

Noah Rafalko

Chief Enterprise Officer
Midori Interactive

Chris Cunningham

Founder
C2 Ventures

Brian Benedik

As Vice President and Global Head of Advertising at Spotify

Somer Simpson

Head Of Product, Measure & Privacy
Quantcast

Kurt Kratchman

GVP, Product Development, and International Oracle Data Cloud

Adam Shlachter

CMO
Group Nine Media

Tony Katz

Host of Tony Katz and the Morning News and Tony Katz Today on 93.1 FM WIBC, Indianapolis

Ari Paparo

Founder & CEO - Beeswax

Lisa Lutz

VP of Product - TiVo

Yale Cohen

EVP, Digital Investments & Standards, Publicis Media

Joe Barone

Managing Partner, Brand Safety Americas, GroupM

Louis Jones

EVP, Media & Data, 4A's

MEGAN FRISBEE

U.S. DIRECTOR AD TECHNOLOGY, ANNALECT (OMNICOM)

Tina Daniels

Agency Sales Director - Google

Marc Goldberg

CEO of Trust Metrics

Chris Morgan

VP and GM - Moat (Oracle Data Cloud)

Natan Cohen

CVP, Agent Marketing Programs
New York Life Insurance Company

Rachel Nyswander Thomas

VP, Operations & Public Policy
TAG

TICKET PRICE

$999

SUMMIT TICKET INCLUDES:
  • FULL-DAY PROGRAM
  • NETWORKING BREAKFAST
  • COCKTAIL RECEPTION
Register Now

Brand Safety Summit 2018 Highlights

ABOUT THE 614 GROUP

The 614 Group is a results-driven digital advertising infrastructure consultancy, providing strategic and tactical services to our clients.

 

Through our core consulting services, original content, live events, and research we empower the industry-at-large with cutting-edge education and resources. Our philosophy is based on building long-term relationships with our clients. We have solved some of the toughest challenges in digital media and continue to develop solutions that address the needs of the constantly changing marketplace.

 

We build strategies. We solve problems. We foster communities.

 

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| Consumer & Brand Digital Safety Summit